Visual merchandising Part 3

October 26, 2016

Shun Yin Lam (2001) found out that the effects of store environment on emotions, cognition and shopping behaviors differ across countries owing to differences in culture and adaptation level of environmental stimuli, and the effects of store environment on service quality assessment and shopping behaviors vary with consumers’ shopping experience with a store.

Visual merchandising part 2

September 26, 2016

(This is part 2. Part 3 next month)

Visual merchandising

August 26, 2016

(This is part 1. Part 2 next month)

Retail Tips

July 26, 2016

SIMPLICITY, SIGNAGE, SORTING: SIGNS OF SOARING SUCCESS

Importance of Merchandising

June 26, 2016

Marketing, rent, inventory, utilities, staffing, etc. are ‘serious’ expenses, while merchandising and display are ‘frills’. You couldn’t be more wrong!