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Retail Counter Displays

There are many ways visual merchandising plays its role for retailers to catch their customers’ attention to help them make the right buying decision. The last point where a customer comes to after having made the purchase is the checkout counter. Retailers all over the world use different executions of visual merchandising at the counter …

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Celebrating 20 Years of Merchandising Excellence

April 16th marked the 20th anniversary of Counter Intelligence Merchandising. Headquartered in Concord, Ontario, the company has established itself as an expert in the Canadian retail industry and a trusted partner to retailers looking for merchandising solutions. The team behind Counter Intelligence take pride in their projects. With their ability to increase the brand visibility …

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Success of a Planogram

It is common knowledge that the majority of purchase decisions are made instore. This means that consumer buying behaviour is largely dictated by what they see. Visual merchandising through effective planograms is a great way to motivate customers to buy. Whether you’re a retailer or brand, you want to ensure that you are optimizing every …

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The Role of Technology in Merchandising Services

Technology plays a crucial role in merchandising. Two of the most important ways in which technology can increase the success of small business merchandising is by keeping track of product information with a Unified Merchandising Experience (UME) and taking photos of the design layout for the interior and/or exterior. Counter Intelligence uses these technological sources …

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Technology, Service & Communication: How Counter Intelligence Can Help Sell Your Products

You may not know this, but how you display the merchandise in your store has a lot to do with how much you sell. It’s not just about having quality products, but how you show your consumers this quality. Many consumers say that despite the great prices, they hate looking through big department stores because …

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