COVID 19 has affected not only businesses but has also impacted the buying and shopping behavior of the target market. After pandemic will be over, we will be exposed to a much different world, as compared to prior to the pandemic. Businesses are facing challenges and this is because of the alteration in the economic …
New products are the lifeblood of any brand’s success. Did you know that 22 percent of consumers are out there looking for new products to try? You’ve got to make your product visible to them. Retail merchandising professionals such as Counter Intelligence Merchandising Inc. know the kind of odds that your company’s new products are …
Why You Need Retail Merchandising Services for New Product Launches Read More »
Technology plays a crucial role in merchandising. Two of the most important ways in which technology can increase the success of small business merchandising is by keeping track of product information with a Unified Merchandising Experience (UME) and taking photos of the design layout for the interior and/or exterior. Counter Intelligence uses these technological sources …
The Role of Technology in Merchandising Services Read More »
Inventory tends to move in fluctuations, and it is sometimes difficult to predict the supply needed to meet the demand. This is why it is important to have a strong inventory control system in place. Inventory control is a critical factor in the profitability of your company. It is one of the main areas where …
How Inventory Control Can Benefit Your Bottom Line Read More »
Ask any merchandising professional, and they will tell you that the key to a successful display is how quickly and frequently the product makes it out onto the sales floor. Retailer compliance is probably the biggest obstacle to maximizing your return on investment. Interestingly, one recent study found that unit sales rose 29 percent and …
Product Execution: The Key to Success for Any Merchandising Program Read More »
