merchandising program

The Role of Technology in Merchandising Services

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Technology plays a crucial role in merchandising. Two of the most important ways in which technology can increase the success of small business merchandising is by keeping track of product information with a Unified Merchandising Experience (UME) and taking photos of the design layout for the interior and/or exterior. Counter Intelligence uses these technological sources …

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Product Execution: The Key to Success for Any Merchandising Program

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Ask any merchandising professional, and they will tell you that the key to a successful display is how quickly and frequently the product makes it out onto the sales floor. Retailer compliance is probably the biggest obstacle to maximizing your return on investment. Interestingly, one recent study found that unit sales rose 29 percent and …

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